Bobby Joe decided he was sick and tired of the dry, tasteless pork butts being served throughout the city of Boston. So he put his imagination to work, combining all manner of spices and seasonings into a delicious, tantalizing mix until he had a rub that made a butt taste like a butt ought to taste. Once he rubbed it on, cooked it up and had a bite, Bobby Joe knew he had invented something special. Something bodacious, in fact. Bobby Joe’s Bodacious Boston Butt Rub was born, and meat lovers all over soon found their carnivorous passions reignited. Don’t your customers deserve the same? Grilled, baked or broiled, Bobby Joe’s Bodacious Boston Butt Rub will keep ‘em coming back for more.

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